I am currently reading a book on craft beer packaging design and trying to design templates or drafts for a proper designer to interpret once we are happy with the general look and layout etc.

The core beers will have some sort of vector art landscape background (Scottish or Japanese themed) on the label and I have been trying to simplify the logo and info panels. Definitely making forward progress. However..

My wife, whilst being happy with the general designs asked a good question. Do the designs highlight the inclusive ethos we want our company to be based upon and I guess they partially do (they highlight that they are vegan and gluten-reduced) but I am wondering how we can incorporate inclusion for groups of people. Obviously we could use the colours of various pride flags for different designs and it is one option of course..but I think we could do more. We could include images of varied people within the label design but hoping to keep the design somewhat uncluttered.

So, does anyone have any recommendations on good websites or literature on inclusive graphic design? I’ll also search of course but would be grateful for suggestions from more knowledgeable folks than me.



Interactions

Interactions on this site are possible via Fediverse apps or webmentions. Alternatively, contact me via matrix or email.

|

If you do not have a webmentions enabled website then please use the comment parade form below.

Comment Parade

Please copy the following and paste into the URL field below: https://jon.kelbie.scot/note/2024/02/65bc783c/